ALTER EGO ❤️ HAIR BLEACHES LIGHTENERS

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2025

Products and accessories for professional hairdressers

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BLONDEGO - ULTRA PURE

AVERAGE MARKET PRICE:
€ 5.00 (+IVA)

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+3903311706328

ALTER EGO ❤️
Hair Bleaches Lighteners
BLONDEGO - ULTRA PURE

tonalizing

BLONDEGO - ULTRA PURE
Tonalizing and colouring products boasts high performance and offers the possibility to carry out services in extreme practicality and safety.

PURE DIAMOND LIFT
Pure balanced and shiny lightening results up to 5 levels.
HL.0 NATURAL
HL.1 ASH
HL.2 IRISÉ
HL.91 ASH PEARL
HL.7 BEIGE

PASTEL TONER
Customize blonde hair with creative effects and pastel hues.
MILKY MINT
PINK POP
Cappuccino
PASTEL LILAC
DENIM MAUVE
DUSTY COPPER

PURE TONE
Progressive tonalizing and bleaching action neutralizes unwanted warm tones.
WHITE, 20
Platinum
Caramel
DUSTY PINK

PURE HI-LITE
Lightening cream suitable on cosmetically colored bases from 4 to 8.
Ideal for lengths and tips.
Lightens up to 3 levels.

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Products for hairdressers

TECHNOFRUIT COLOR - ALTER EGO

TECHNOFRUIT COLOR
ALTER EGO

Permanent coloring without PPD able to respond effectively tocustomer needs that require a bright and long-lasting color.Delicate formulation enriched with Keratin Delivery System'...

Permanent coloring without PPD able to respond effectively tocustomer needs that require a bright and long-lasting color.Delicate formulation enriched with Keratin Delivery System'An innovative active ingredient able to transport dye micro-pigments into the cortex'precious regenerating active ingred...
PLASMANTE - universal undulation system - ALTER EGO

PLASMANTE - universal undulation system
ALTER EGO

UNIVERSAL PERMING LOTIONNew undulation system formulated with cysteine and amino acids. Its delicate formulation is suitable for all hair types: natural' colored and treated. It cr...

UNIVERSAL PERMING LOTIONNew undulation system formulated with cysteine and amino acids. Its delicate formulation is suitable for all hair types: natural' colored and treated. It creates volume' classic permanent support and undulation leaving the hair healthier and more cosmetic. Based on a balanced...
HASTY TOO - styling & finishing - ALTER EGO

HASTY TOO - styling & finishing
ALTER EGO

HASTY TOO A complete and exclusive collection is an absolute must have for styling sessions' an exclusive collection and a new vision of style inspired by fashion.Designed to meet ...

HASTY TOO A complete and exclusive collection is an absolute must have for styling sessions' an exclusive collection and a new vision of style inspired by fashion.Designed to meet every styling need, the range is divided into three categories: THICKENING & VOLUMIZING To restore the natural vol...
MY COLOR - ALTER EGO

MY COLOR
ALTER EGO

Permanent coloring without ammonia and PPD able to effectively respond to the needs of customers who increasingly require a more comfortable and delicate color service.Ultra-delica...

Permanent coloring without ammonia and PPD able to effectively respond to the needs of customers who increasingly require a more comfortable and delicate color service.Ultra-delicate formulation enriched with precious active ingredients that give a perfect hydration an anti-oxidant and anti-aging ac...
BE BLONDE - BE PURE BLONDE LIGHT CREAM - ALTER EGO

BE BLONDE - BE PURE BLONDE LIGHT CREAM
ALTER EGO

BE BLONDE is the first range of color and professional products exclusively manufactured to meet all the needs of naturally blonde hair, bleached or bleached. The range BE BLONDE ...

BE BLONDE is the first range of color and professional products exclusively manufactured to meet all the needs of naturally blonde hair, bleached or bleached. The range BE BLONDE combines the properties of reconstruction, deep nourishment and maximum brightness of special active ingredients selecte...
B.TOXKARE LIFTING SYSTEM - ALTER EGO

B.TOXKARE LIFTING SYSTEM
ALTER EGO

A professional treatment with extraordinary filler and anti - et that, thanks to the synergy of active generation ensures effective intervention and quick, immediate results while...

A professional treatment with extraordinary filler and anti - et that, thanks to the synergy of active generation ensures effective intervention and quick, immediate results while minimizing the imperfections of the hair. Hair is more fleshed out and the cuticle Compact, thanks to the hyaluronic ac...
BLONDEGO - ULTRA COMFORT - ALTER EGO

BLONDEGO - ULTRA COMFORT
ALTER EGO

BLONDEGO - ULTRA COMFORTLatest generation lightening and neutralizing for exceptional results. PURE LIGHT BLUE POWDERBlue powder bleaching for classic and precision lighteni...

BLONDEGO - ULTRA COMFORTLatest generation lightening and neutralizing for exceptional results. PURE LIGHT BLUE POWDERBlue powder bleaching for classic and precision lightening techniques up to 7 levels. BALAYAGE CLAY LIGHTENERPink powder bleaching ideal for freehand lightening techniques u...
Egobond - ALTER EGO

Egobond
ALTER EGO

EgobondFortifying system that allows to protect the hair during the process of discoloration' coloring or lightening. A cosmetic treatment based on Keratin Delivery System that com...

EgobondFortifying system that allows to protect the hair during the process of discoloration' coloring or lightening. A cosmetic treatment based on Keratin Delivery System that completely renews the concept of protection. Divided into 3 phases' preserves and strengthens the structure of the treated ...
Shewonder - ALTER EGO

Shewonder
ALTER EGO

ShewonderA new range that breaks the rules and looks to the future through sustainability and beauty.From the heart of the earth comes SHEWONDER, the innovative beauty ritual with ...

ShewonderA new range that breaks the rules and looks to the future through sustainability and beauty.From the heart of the earth comes SHEWONDER, the innovative beauty ritual with instant effectiveness, for always disciplined hair,healthy, vital and shiny.The trilogy of material and polysensory prod...
PASSION COLOR MASK - ALTER EGO

PASSION COLOR MASK
ALTER EGO

PASSION COLOR MASKDouble-effect dye treatment that nourishes, intensifies and tonalizes natural, colored or méches hair.Gives extraordinary brilliance to dull and dull hair, reviv...

PASSION COLOR MASKDouble-effect dye treatment that nourishes, intensifies and tonalizes natural, colored or méches hair.Gives extraordinary brilliance to dull and dull hair, reviving and enhancing the cosmetic colorThe formulation, at pH 3.0 - 3.5, does not contain ammonia or oxygenated water. n...
URBAN PROOF COLLECTION - ALTER EGO

URBAN PROOF COLLECTION
ALTER EGO

URBAN PROOF COLLECTIONA range dedicated to PROTECTION.Products formulated with latest generation and high-performance technologies that take care of hair and body in harmony with t...

URBAN PROOF COLLECTIONA range dedicated to PROTECTION.Products formulated with latest generation and high-performance technologies that take care of hair and body in harmony with the concept of SAFE BEAUTY. URBAN PROOF ANTI - POLLUTION: DETOXIFYING AND ANTI-POLLUTION HAIR AND BODY RITUAL FOR PROT...
Utilities - ALTER EGO

Utilities
ALTER EGO

UtilitiesComplete, specific and transversal technical treatment that acts on the shape of the hair, on the well-being of the skin and on the performance of the color during color, ...

UtilitiesComplete, specific and transversal technical treatment that acts on the shape of the hair, on the well-being of the skin and on the performance of the color during color, discoloration and shape services. PH CHANGERA revolutionary product that modifies the PH of technofruit coloring crea...
LENGHT TREATMENTS - ALTER EGO

LENGHT TREATMENTS
ALTER EGO

LENGHT TREATMENTSdaily rituals dedicated to the care and beauty of naturally shiny, silky and vital hair lengths and tips.7 beauty rituals for the specific treatment of each hair. ...

LENGHT TREATMENTSdaily rituals dedicated to the care and beauty of naturally shiny, silky and vital hair lengths and tips.7 beauty rituals for the specific treatment of each hair. COLOR CARE The line dedicated to the protection of colored and bleached hair.Enriched with precious active in...
SCALP TREATMENTS - ALTER EGO

SCALP TREATMENTS
ALTER EGO

SCALP TREATMENTS Skin rituals are divided into 4 phases associated with specific and high-performance products. The phases: 1 - ADVICE AND PREPARATION:preparatory phase and deep ...

SCALP TREATMENTS Skin rituals are divided into 4 phases associated with specific and high-performance products. The phases: 1 - ADVICE AND PREPARATION:preparatory phase and deep cleaning essential to restore the optimal condition of the scalp and maximize the effectiveness of the next steps. 2 - ...
© beautybazar 2025 all rights reserved

www.GLOBElife.com is the only provider specialized in hair fashion. With more than 25.000 visitors per day and translated in 38 languages, we can help you improving your Site's Position on the Search Engines Results. There is no doubt that our high position, certified by Alexa/Amazon (55.751 in the World and 2.261 in Italy), will allow you to rise the rank due to 25.000 visits on our website per day. Since www.GLOBElife.com has 1600 domains in the network, it's one of the top ranking sites among all those working in our field, so, adding your link to our web portal will promote general visibility of your page. Consequently, your website will increase its position placement in search engines. Our professional web is what you are looking for. We have more than 17.000 contacts of International Suppliers (Wholesalers and Distributors), 20.000 contacts of Italian hairstylists, 94.000 contacts of International Hairstylists and Exhibitions, 3.000 of Italian and International Companies' contacts, you can use through our DEM (Direct Email Marketing) to 'talk' to the world. We can create a Spot page directly linked to your personal Website to help you increasing your business and visibility. In the Spot there will be a section called MyNEWS, that we update with your adv material every three weeks. Our Spots are user friendly, responsive, they can be seen on every technological device (smartphone, iPhone, iPad, tablet), they are realized in html5 and they are SEO oriented. We can realize your personalized App in which you can communicate to your clients your promotions, new collections, info about your Salon and news from the Fashion world. Our App is supported both by iOS and Android. We can support you through our Social Networks: 30 Facebook Pages dedicated to the Hair and Fashion World daily updated. An Instagram profile daily updated with the best international creations of the most famous Hairstylists coming from all over the world. If you think your new Hairfashion Collection is what we are looking for, you can send your high res pics to us, with the complete credits and we will publish them on our CUBE magazine and online on our portal in the Hair Collection Section, if chosen by our artistic director. GLOBElife is also a Publishing House and we have different printed magazine: BeautyBazar is the only encyclopedic catalog that includes all of the best professional products, fornitures and accessories. You can buy a page in our catalog to sponsor your professional products, a coated adv page and a box in which to include your address if you are a wholesaler. STILEcapelli, our high fashion magazine, a collection of the best international hair creations realized by the most famous hairdresser all over the world, in which you can buy a short article in the 'Galà delle Novità' section to talk about yours luxury goodies. BeautyBazar Fashion, a short magazine in which you can have your four personalized covers, realized by our graphic designer with your photos and adv materials. If you represent an Exhibition and you are looking for a media sponsor, www.GLOBElife.com is your gold mine: we are already the Official Web Sponsor of Alternative Hair Show (UK) and Media Sponsor of: Salon International (London UK), Salon Look (Madrid ES), Show Positivo (Madrid ES), Expo Beauty Show (Mexico City MX), Cosmoprof (IT), On Hair (IT) and so many others. We can promote your Exhibition from the beginning by including your Banner on our Homepage, your Fair in our 'Today' Section, sending a DEM to our Database, posting your news on our Social Networks and writing an article in our Online Journal Gossip&News, a daily updated space in which you can find the latest novelties from the Hair and Fashion world. If you join the Network, please contact us by sending an email to or calling us , GLOBElife is looking forward to meet you!

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